Glam of Sweden

Smart makeup. Strong sales.

Glam of Sweden is a Swedish makeup brand with a clear goal:
to create maximum sales in minimal space – without compromising on quality.

A proven concept that sells

Glam is based on an effective Pick & Mix concept that makes it easy for the customer to choose, combine and buy spontaneously.

  • Clear and compact display
  • Low purchase threshold
  • Fast turnover
  • High value per square meter

Makeup that works in the everyday shopping environment – ​​where decisions are made quickly.

Content first

Our philosophy is simple:
We prioritize the content – ​​the makeup that ends up on the skin. Through smart material choices and effective packaging solutions, we can offer outstanding product quality at an affordable price , something that builds trust and drives repeat purchases.

More than a brand – an active partner

In the Swedish market we offer service directly in store . We:

  • fills the Glam surface
  • manages and coordinates orders
  • ensures that the exposure is always attractive, up-to-date and selling

This makes Glam an easy-to-maintain and value-creating range , where the surface always meets the customer's expectations - without extra strain on the staff.

Why retailers choose Glam

  • High sales per square meter
  • A simple, proven concept
  • Strong price–quality balance
  • Minimal complexity in store
  • Local service & follow-up in Sweden

In addition to Glam of Sweden's Pick & Mix range, we also offer Glam of Sweden PRO - a separate makeup concept with a focus on a more curated expression and a narrower, selected range.

A complementary concept
Glam of Sweden PRO

Glam of Sweden PRO is not included in the Pick & Mix concept and is exhibited in other contexts, adapted for environments where a more cohesive expression is required.

The two concepts are developed for different needs – but share the same foundation of Swedish design, high product quality and accessible pricing .

Do you want to know more?

We are happy to tell you more about display solutions, assortment and how Glam can create value in your store. Please contact us if you would like to know more about which concept is best suited for your store.

Do you want to know more?

We are happy to tell you more about display solutions, assortment and how Glam can create value in your store. Please contact us if you would like to know more about which concept is best suited for your store.

Sales Manager:

Lisa Collins Wickman

Phone: +46 76 010 54 91

Email: lisa@glamofsweden.se

Sales District South:

Kajsa Sjöblom

Phone: 073-530 27 97

Email: kajsa@glamofsweden.se

Sales district North: (from Östergötland, Närke, Värmland)

Patrick Karlsson

Phone: 070-733 05 16

Email: patrik@glamofsweden.se

Contact us